Situated along the west bank of Huangpu River, the DreamCenter will be the heart of the West Bund Media Port, focusing on creative media, technology and cultural industries. This landmark development will be approximately 460,000 sq.m which will included China’s first Broadway-style theater district, world-class concert, event and exhibition venues, a Lan Kwai Fong entertainment area offering premium restaurants & bars, inspired lifestyle retail, unique concept shops, family entertainment, and creative media. For more information, please select below zones for more details.
Zone A will offer an immediate connection to the Metro and will provide convenience and immediacy to the guests. Situated atop the retail podium are two Grade-A office towers so the trade mix had been developed to cater to professionals and high-powered business executives on the go. The zone will include a range of dining options, lifestyle retail and daily need stores.
Zone A – BOOST UP BUSINESS
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Zone B will feature the corporate headquarters and animation studio for Oriental DreamWorks. In addition, there will be two dedicated cultural venues, namely the Fine Arts Center, showcasing some of China’s best contemporary artists, and a “Black Box” theater, presenting drama, film, live music, product launches, fashion shows, and other special events.
The retail podium will include designer fashion labels, collectables and electronic gadget boutiques targeting creative media workers. The F&B outlets will be set within areas showcasing stunning architectural details such as a 10-meter high waterfall. It will be a new place to work and play within a creative and inspirational environment.
Zone B – INNOVATE THE AVANT GARDE
Zone C will be anchored by the most sophisticated IMAX Cineplex in China with a truly spectacular architecture. The world-class venue will play host to celebrity-studded red carpet events, after parties, and receptions for film festivals and premiers. Exciting fashion and lifestyle brands will join the Dream Center family offering a unique and fun shopping experience. There will also be a gourmet supermarket at the lower level and first-class F&B areas to cater to a variety of clientele.
Zone C – INDULGE INTO FANTASTIC SENSES
Zone D will be dedicated to family, health and fitness. It will feature world famous brands in kid’s entertainment and education as well as first-class sports concept to satisfy the most avid of sportsmen. There will be concept shops, flagships stores, and other unique retail options to compliment the full range of health and beauty services as well as exception dining options to appeal to all age groups.
Zone D – SEIZE THE LEISURE
This zone is dominated by a singular structure called the Art & Design Hub, which will be a transformed factory warehouse into one of Shanghai’s most dynamic hub of art, design and food. This waterfront venue will feature a 25-meter atrium with sliding glass curtain walls, which when opened, will blur the lines between indoor or out, and create an amazing environment of al fresco cafés and celebrity-chef hot-spots to enjoy superb cuisine, while taking in the sights and sounds. At the upper levels there will be young and edgy boutiques, art galleries, and lifestyle shops to excite and inspire. The top level will include an event and exhibition space showcasing some of Asia best exhibits and hosting some of Shanghai’s hottest private parties.
Zone E – ART UP YOUR LIFE!
Zone F is the most exciting and dynamic zone at the Dream Center filled with music, drama and entertainment. The list of attractions starts with Shanghai’s first Lan Kwai Fong entertainment zone famous throughout China for featuring premium bars and clubs and wide range of top-rated restaurants. Situated along the waterfront this dazzling area will be a truly unique experience unmatched in China. This zone will also feature two more amazing live performance venues including a 900-seat drama theater and 2,500 person music hall. There will also be three open plazas where themed Lan Kwai Fong events will be regularly staged.
Zone F – IMMERSE IN THE FABULOURS LKF STYLE
Zone G will feature two of the Dream Center’s most ambitious performance venues: the Dream Dome and the Dream Theater. Both of these state-of-the-art performance spaces will attract critically acclaimed shows from around the world. The Dome will accommodate over 5,000 people for concerts, sporting events, and special events and the Dream Theater will accommodate 1,750 people for Broadway-styled musicals. The landmark venues help form the largest outdoor plaza at the Dream Center which will be capable of hosting music and art festivals in excess of 20,000 revelers.